About me.
Hi, I'm Bianca - a Product Designer specializing in Sustainable Design and Brand Management.
Expertise.
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By incorporating sustainable practices into the design and branding process, I assist brands in becoming more receptive to making a positive impact on our world. This commitment to change can benefit both the planet and people.
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By prioritizing the environmental, social, and business needs, I collect and analyze qualitative and quantitive data to deliver human-centered designs that communicate their purpose and functionality through visual development and innovative solutions.
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I provide storytelling strategies that leads to business impact and recognition by applying narratives that communicates a brand's DNA, vision, and values to their target audience.
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I provide design services to Royal Caribbean. Currently, my focus is on enhancing and defining their design system to match their brand’s visual language. I also previously shipped designs for their employee apps and softwares.
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Before transitioning to Product Designing, I mastered my technical skills as a Software engineer working at Miami-based marketing agencies alongside supporting Girls Who Code. I, then, was recognized by Adobe Xd, which led to my 6-month user experience design and research training sponsorship in 2019.
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MA in Luxury Design & Brand Management | Istituto Marangoni
BA in Merchandising & Marketing | Johnson & Wales University
AA in Fashion Design | Parsons School of Design
Cert in User Experience Design & Research | Ironhack
Cert in Full-Stack Development | University of Miami